South Africa is unique in a global context because of its commitment to broad-based black economic empowerment (BBBEE). Stakeholders in the domestic and international community are largely unaware of the work being done in the private sector to accelerate transformation due to poor reporting and compliance. The VNR process is designed to tell a story, rather than report on numbers, and is an opportunity to demonstrate how larger organisations are investing in suppliers, economic development and socio-economic initiatives. Champion participants have indicated that there is a strong case for making the positive contributions of South African business more transparent. By including companies from your business ecosystem, further richer case studies can be exposed, demonstrating the dynamics of transformation, providing role model examples for positive change.